Father-Son Duo to Lead Great Lakes Lifting into the Future with Change in Ownership
Great Lakes Lifting, a family-owned niche rental company serving the glass industry, is excited to announce a significant change in ownership, with a father-son duo at the helm.
Steven Brooks, who has played a pivotal role in driving the company's growth over the past 5 years, has purchased 50% of the company from Frank Nielsen in a successful buyout. Steven, the son of founder Don Brooks, has worked his way up from a salesman to become a co-owner of the company. This change in ownership marks a significant milestone for the Brooks family and Great Lakes Lifting.
"To go from a guy in a van pushing a product no one had heard of to now owning the company is truly an American dream," Steven Brooks said. "Being able to work side by side with my Dad, Don, makes this achievement even sweeter."
Don Brooks, the founder of Great Lakes Lifting, has been a driving force behind the company's success since its inception. With Steven's entry into ownership, the father-son duo is poised to lead the company into a bright future. Their shared vision, experience, and dedication will guide Great Lakes Lifting to new heights of excellence and customer satisfaction.
Under the new ownership, Great Lakes Lifting is committed to maintaining its position as a premier rental company for the glass industry. The company will continue to focus on providing top-notch service, solving customer problems, and ensuring customer satisfaction. Additionally, Great Lakes Lifting will explore opportunities for growth and expansion, with a goal of doubling the company's rental revenue by the end of 2025.
"We are assembling a rockstar team, expanding our operations, and opening new offices to support our growth plans," Steven Brooks stated. "Everything we do is with the customer in mind, and we are excited about the future of Great Lakes Lifting."
Great Lakes Lifting invites customers, partners, and industry professionals to join them in celebrating this exciting change in ownership. They remain dedicated to delivering exceptional service and building strong relationships that contribute to the continued success of their customers and the glass industry as a whole.
